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A Yellow Light For Electric Cars
In a move that will help cut oil use and greenhouse gases, at least eight big automakers are gearing up to sell new types of electric cars. GM, for example, plans to sell its Volt in 2010, while China wants to become the world's largest producer of plug-in hybrid electric vehicles (PHEVs). And a few ...
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Car Makers Hit The Movies
Nissan is returning to cinema advertising, in April and May, with a 60 seconds showcase of its new 2009 370Z sports car. Also, from Feb. 28 through March, Kia, a steady cinema advertiser since 2005, will use theater screens to launch Soul, its new hatchback.
TV and print advertisers may be feeling ...
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Colleges Drive Research on Electric Cars
As the General Motors Corporation shuts assembly plants and veers toward bankruptcy, the lonely remnants of one of its top technological achievements the first modern mass produced electric car lie scattered across a few dozen American college campuses.
GM produced and leased to customers more than ...
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Everybodys An Expert
I'VE NEVER SEEN SUCH MISINFORMATION FLOATING around about the auto industry, whether it's from New York Times columnist Thomas Friedman on the left or his colleague David Brooks on the right. They think Detroit should die. At least the Republican senators from Alabama and Kentucky have a reason for ...
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